Day 143: Why You Should Never Regret Working Retail

by Sarah Devika Sumnauth


Today I sold a few women some makeup, and I gotta say that it got me really excited for Urban Minerals to launch.  Why?  Because as I continue to build my product from the ground up, each moment that I spend selling someone else's product brings me closer to the moment that I start to sell my own.  And that my friends is invaluable knowledge
 
Retail experience has been some of the hardest work that I’ve ever done (outside of catering) and I believe that it’s truly prepared me to get to where I need to be to successfully bring my product to market.  From the grassroots perspective, I understand what people want.  I consistently get women coming in who have a hard time finding their shade of makeup and consistently those same women are waking up to the reality of the ingredients that go into those products.  It’s an interesting moment in my personal evoluation, because it allows me to explore how I want to shape my product.  I know that I just need to work hard and one day soon, which truthfully isn’t even that far off in the distance anymore, I will be on the other side, telling women that yes I have their skin tone right here, and yes it contains nothing but good ingredients, and in fact they look flawless.
 
And by the way, if you need a hand in selling anything and let me just be super honest right quick - tell the person that they look flawless, and mean it.  That my friends is the key.  If you can tell them truthfully that they look good and mean it, or whatever the industry equivalent is, with sincerity, than you’ve just made your sale.  But it takes a hell of a lot of work to get to the point where you can actually do that, and that’s where I am right now.
 
So back to work I go and for now, I am taking every opportunity I get to make that transition.  I want women wearing Urban Minerals, like yesterday, and the harder I work now, the sooner I can realize that dream. 
 
Retail while still not being the most fun I ever had, has equipped me with more life skills than I can count.  I’d be a fool at this point to regret that.  So I won’t, and neither should you.

And, like I’ve said before, passion + commitment = success.  It just takes a hot minute to take what you’ve learned, from whatever crappy avenue you took to get there, to realize it.  So, entrepreneur’s, don’t hate what you’re doing now.  Just know that in the future you will look back on this moment in time and realize how much you got out of it.  Hindsight is 20/20 after all.